World´s 15 Most Highest-Paid Sportsmen
No. 15 Alex Rodriguez (Tie for Postion #11)
$32 million
A-Rod
earns little off the field these days but makes the cut thanks to his
historic 10-year, $275 million contract he signed with the Yankees after
the 2007 season. The deal paid A-Rod $27 million last year and is worth
$32 million this season. He also got $1 million in January as part of
the $10 million signing bonus in the deal.
No. 14 Lewis Hamilton (Tie for Postion #11)
$32 million
Hamilton
is often compared to Tiger Woods for his breakout performance at an
early age as a black athlete in a predominantly white sport. Hamilton
won the 2008 Formula One World Championship by a single point and became
the youngest driver to win the title at 23. Last summer, Reebok inked
Hamilton to a multimillion- dollar deal to be a "global brand
ambassador."
No. 13 Oscar De La Hoya (Tie for Postion #11)
$32 million
Boxing´s
Golden Boy hung up his gloves after one last mega-fight in December
against Manny Pacquiao that earned De La Hoya $30 million. He retires
with the record for all-time pay-per-view buys of 14.1 million and PPV
revenue of $696 million.
No. 12 Shaquille O´Neal (Tie for Postion #11)
$33 million
Shaq
experienced a renaissance on the court this year returning to the
All-Star game where he shared the MVP Award with former teammate and
nemesis Kobe Bryant. Off-the-court Shaq continues to pile up sales of
his low-cost Shaq and Dunkman brands of shoes, which now top 75 million
pairs since he launched the first line in 1996. Shaq has reached a new
audience through Twitter where he has 1.2 million followers.
No. 11 Roger Federer (Tie for Postion #11)
$33 million
Federer
cemented his position as the greatest tennis player ever when he won
his 14th Grand Slam title and completed a career Grand Slam by winning
the French Open this month. Federer also passed Pete Sampras in October
to become the all-time leader in career prize money and has earned $48
million since turning pro in 1998.
No. 10 Dale Earnhardt Jr.
$34 million
Earnhardt
was chosen as Nascar´s most popular driver for a sixth straight year in
2008 despite winning only one race during the past two seasons. His
merchandise sales were twice the total of any other driver. Earnhardt´s
biggest personal sponsorship deals are with Adidas, Chevrolet, Polaris,
Wrangler and Nationwide Insurance, which he added this year.
No. 9 Valentino Rossi
$35 million
The
Doctor won his eighth World Championship in 2008 after two straight
years of falling short of the title. The biggest star in motorcycle
racing earns $16 million annually from his contract to ride for Yamaha
and his earnings more than double when you count licensing income,
bonuses and endorsement deals with the likes of energy drink Monster.
No. 8 Manny Pacquiao (Tie for Postion #6)
$40 million
Pac-Man
hogged the boxing spotlight over the past year with victories in two
blockbuster fights against Oscar De La Hoya in December and Ricky Hatton
in March that combined generated more than $100 million in pay-per-view
revenue in the U.S. A member of Time magazine´s 100 Most Influential
People, Pacquiao plans to run for political office when his days in the
ring are over.
No. 7 Phil Mickelson (Tie for Postion #6)
$40 million
Playing
second fiddle to Tiger Woods has proven very lucrative for the world´s
second-ranked player. His most lucrative deal is with Callaway, which
signed Mickelson to a five-year extension this year. Other sponsors
include Barclay´s, Exxon, KPMG and Rolex. Mickelson has won $54 million
in prize money during his career, third all-time behind Woods and Vijay
Singh.
No. 6 LeBron James (Tie for Postion #6)
$40 million
The
NBA´s MVP led the Cleveland Cavaliers to the league´s best record and
had a playoff performance for the ages this year, but his team was
bounced from the playoffs by the Orlando Magic in the Conference Finals.
His free agency next summer has teams maneuvering to get under the
salary cap in hopes of signing King James. The Cavs can offer the
biggest contract under NBA salary rules, but James might go in search of
a bigger market.
No. 5 David Beckham
$42 million
Becks
is far from the best player on the pitch, but he is still the most
famous which is why companies like Adidas, Giorgio Armani and Motorola
pay him millions for his endorsement. Beckham spent five months on loan
this year playing for AC Milan before his planned return to play for the
Los Angeles Galaxy in July when the MLS season is half over.
No. 4 Kimi Raikkonen (Tie for Postion #2)
$45 million
Formula
One´s highest-paid driver finished a disappointing third in the World
Championship standings last year after winning the title in 2007. This
year has been even worse for the Iceman who sits in 10th place in the
current standings. Ferrari resigned Raikkonen in September to a one-year
contract extension keeping the Finn behind the wheel for Ferrari
through 2010.
No. 3 Michael Jordan (Tie for Postion #2)
$45 million
MJ
retired as a player for the third and presumably final time six years
ago, but he is still the most famous athlete in the United States. The
Jordan Brand is approaching $1 billion in sales for Nike which turned
Jordan into a marketing phenomenon. Jordan is on the short list of
potential buyers for the Charlotte Bobcats where he is head of
basketball operations and a minority owner.
No. 2 Kobe Bryant (Tie for Postion #2)
$45 million
Bryant
secured his place among the NBA´s all-time greats when he won his
fourth NBA title with the Los Angeles Lakers in June. The Black Mamba´s
popularity is at its zenith as his No. 24 jersey is the top seller in
the U.S., Europe and China. Bryant pads his $21 million Lakers salary
through endorsement deals with Nike, Upper Deck, Activision and
VitaminWater.
No. 1 Tiger Woods
$110 million
Woods
has earned almost $900 million in prize money, endorsements and
appearance fees during his 13-year professional golf career and next
year is poised to become the first athlete to earn $1 billion during a
career. Woods racked up more than twice the earnings of any other
athlete over the past 12 months despite being sidelined for eight months
after knee surgery thanks to lucrative endorsement deals with
Accenture, Gillette and Nike as well as a thriving golf course design
business.
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